Schema Markup Generator

Build valid schema.org JSON-LD with a form.

Generate schema.org structured data (JSON-LD) for Article, Product, FAQ, LocalBusiness, Breadcrumb, Event, Recipe, Video, Organization, Person and Website. Fill in a form, get a ready-to-paste <script> tag with a live validity check. Runs fully in your browser.

How to use Schema Markup Generator

  1. Pick A Schema Type

    Choose a schema.org type such as Article, Product, FAQ or Organization in the free online schema markup generator to start building valid JSON-LD structured data.

  2. Load An Example

    Click Load example to pre-fill the form with realistic sample data, giving you a head start and showing exactly how each structured data field should look.

  3. Fill In The Fields

    Complete the form fields, adding nested objects and list items where needed; required fields for Google rich results are clearly marked with an asterisk.

  4. Watch It Validate

    See your JSON-LD build live in the preview pane while the inline validity chip instantly flags any missing required or recommended properties as you type.

  5. Copy The Snippet

    Copy the ready-made script tag or raw JSON, or download the snippet, then paste the structured data into the head of your page for search engines to read.

  6. Validate And Publish

    Run the markup through our Schema Validator or Google's Rich Results Test to confirm it qualifies, then publish the page to unlock rich snippets in search.

Frequently asked questions

What is this schema markup generator and how does it work?

This schema markup generator is a free JSON-LD generator that builds valid schema.org structured data from a simple form. Pick a schema type, fill in the fields, and it produces a ready-to-paste <script type="application/ld+json"> tag for your page's <head>.

Which schema types does the structured data generator support?

The structured data generator covers Article, Product, FAQPage, BreadcrumbList, Organization, LocalBusiness, Event, Recipe, Video, Person and Website. Article, FAQPage, BreadcrumbList, Organization and Product are free, and the remaining types unlock with a Pro plan.

Is this a free JSON-LD generator for structured data?

Yes. The core JSON-LD generator is free and runs entirely in your browser, so your data never leaves your device. You can copy the generated script, copy the raw JSON, or download the snippet at no cost.

How do I add the generated schema markup to my website?

Click "Copy <script>" in the schema markup generator and paste the JSON-LD snippet into the <head> of your HTML page, or inject it through your CMS or tag manager. The structured data takes effect the next time search engines crawl the page.

Will this structured data generator help me get Google rich results?

Adding valid JSON-LD structured data makes pages eligible for rich results such as star ratings, FAQ accordions, breadcrumbs and product prices. The schema markup generator marks required fields and checks them live, but eligibility is ultimately decided by Google.

How do I validate the JSON-LD this schema generator produces?

The schema generator validates required and recommended fields as you type and shows a live status chip. For final confirmation, run the output through Google's Rich Results Test and the Schema.org Validator, or use our built-in Schema Validator tool.

Why should I use JSON-LD instead of Microdata or RDFa for schema markup?

JSON-LD is Google's recommended structured data format because it lives in a single <script> tag, separate from your HTML, making it far easier to add and maintain. That is why this JSON-LD generator outputs JSON-LD rather than inline Microdata or RDFa.

What is JSON-LD structured data?

JSON-LD is a lightweight format for adding schema.org structured data to a page inside a single <script> tag. It describes your content — an article, product, FAQ or business — in a way search engines understand, making the page eligible for rich results. This tool builds valid JSON-LD from a form.

Do I need coding skills to create schema markup?

No. Pick a schema type, fill in the plain-text fields, and the generator writes the correct JSON-LD for you — no coding required. Copy the ready-made <script> tag into your page's <head> or paste it through your CMS or tag manager.

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